Our solid wood construction makes efficient use of natural resources, while precision engineering lets us create frames so strong we guarantee them for life — even if you have children or pets. homestyles by Flexsteel Lux Leather Power Motion Reclining SofaAll top grain leather, in corrected, semi-aniline dyed, brown finish, with a protective top coat. A Comfortable Sofa Sleeper. We carefully consider each element that goes into our furniture. For additional home products and convenient shipping options, please visit our ready-to-assemble furniture company, Home Styles. The e-commerce program grew sales 86% in the recently completed fiscal fourth quarter. Product description. That was on top of double-digit Homestyles growth in the prior year. We’re currently working with people like MicroD and FurnitureDealer.Net who work with retailers’ websites, but many dealers have their own systems, and we can integrate with them as well. or Best Offer. “I would expect over the next three to five years, there’s no reason why upholstery couldn’t be more than half this business considering Flexsteel’s expertise in soft seating.”. Flexsteel recognized that consumers today want and expect a shopping experience that pairs the ease and convenience of online shopping with the opportunity to touch, try out and purchase in store. Product description. Already this year, Flexsteel has added 40 new Homestyles retailers, and the program plays an important role in more than 70 new products on the way, including bedroom, dining, home office, outdoor and upholstery. DUBUQUE, Iowa – With online furniture sales coming to the fore during the COVID-19 era, Flexsteel Inds. Cymax Group, eCommerce tech leader, is ready to GET LOUD! “They might already have the ‘plumbing’ in place, but they aren’t doing a lot online,” Hernandez said. Flexsteel Home Styles is a subsidiary of Flexsteel Industries, offering the highest quality furniture for residential, recreational, and contract needs. Shop for Flexsteel Chair And Ottoman, 1457-CO, and other Living Room Sets at Bob Mills Furniture in Tulsa, Oklahoma City, OKC, Amarillo, Lubbock, Odessa, Midland, Temple, Waco, San Antonio. Don’t see what you are looking for–visit homestyles® to find the latest in ready-to-assemble kitchen, bedroom, living room and outdoor collections. You’ll find our namesake Blue Steel Spring at the core of our upholstered seating. Features full power … Home Styles Furniture by Flexsteel Cuisine Cart - Soft Mahogany. Home Styles For additional home products and convenient shipping options, please visit our ready-to-assemble furniture company, Home Styles. ©2020 Flexsteel Industries, Inc. Flexsteel is proud to offer a convenient alternative through our sister company, Home Styles. Perfect your casegoods with no one but SIMLEAD, Wayfair Professional predicts eight popular design trends for 2021, Bumblebee Spaces adds new space-saving desk, Tech company offers ability to create 3D using mobile device, AkzoNobel repurchases 204,347 of its common shares, Your California Privacy Rights/Privacy Policy. $229.53. googletag2.cmd = googletag2.cmd || []; No two designs are alike, so each gets a specially assembled mix of cushion and padding materials for maximum comfort and long-lasting support. “It would not surprise me if we doubled the number of new retailers by year’s end,” said Director of Marketing Ron Hernandez. $49.98 shipping. Features full … ©2020 Flexsteel Industries, Inc. We create comfort from consistency.In our factories, every small step matters. Product description. Home Styles offers a wide selection of outdoor leisure, dining and recreational furniture. googletag2.cmd = googletag2.cmd || []; “That’s an area we plan to grow tremendously in the next couple of years,” Newlin said. ©2020 Flexsteel Industries, Inc. Designed to be functional, beautiful, and affordable, Home Styles furniture is ready-to-assemble and conveniently shipped in flat-packs so you can simplify your life while styling your home. All rights reserved. Whatever your taste, Home Styles has something for you. All shipped directly to you. has aggressive growth plans for its Homestyles e-commerce platform. This bedroom is from Flexsteel’s Home Styles online platform. homestyles® by Flexsteel® Nuovo Leather Power Motion Reclining Sofa & ReclinerAll top grain leather, in corrected, semi-aniline dyed, slate gray finish, with a protective top coat. Whether your tastes skew classic, contemporary or a mix of both, we can help you find a look to make any space feel like home. When he came on board in 2019, Dittmer recognized that Flexsteel’s path to continued prosperity involves developing and refining a seamless retail experience between digital platforms and brick-and-mortar stores. While 40 new retailers have signed up for Homestyles this year, the company says more are coming on weekly, and Flexsteel already has a 1,200-strong network of brick-and-mortar retailers to approach. googletag2.pubads().enableSingleRequest(); ©2020 Flexsteel Industries, Inc. Brown … Home Styles For additional home products and convenient shipping options, please visit our ready-to-assemble furniture company, Home Styles. Don’t see what you are looking for – visit, Game, Stream, and Listen Like Never Before. Mr. Willis is responsible for developing and leading the strategy of Flexsteel’s digital transformation, which includes modernizing the entire digital path to purchase, accelerating opportunities with the company’s eCommerce partners and leading the homestyles ready-to-assemble furniture … $845.75. The design itself hasn’t radically changed in over 75 years. Home Styles For additional home products and convenient shipping options, please visit our ready-to-assemble furniture company, Home Styles. “While we’re targeting retailers we already do business with, but we’re seeing growing interest from non-Flexsteel dealers,” he added, “so we see an opportunity to work with new customers as well.”. Homestyles is designed as a turnkey system for retailers to grow their online business, even if they aren’t doing much e-commerce right now. For any of our Flexsteel leather furniture, leather touch-up kits are available through Uniters North America. The Bermuda kitchen cart is an inspired fusion of British colonial and old world tropical design. What every home needs in this age of multi-tasking and quality over disposable. See it and everything else Home Styles has to offer for your dream kitchen. To order, please visit unitersna.com or call 1.800.234.8986. Prior to that, I spent 10 years with F/T covering wood furniture, the last five of those as case goods editor. Home Styles For additional home products and convenient shipping options, please visit our ready-to-assemble furniture company, Home Styles. googletag2.cmd.push(function() { We’re here to help, connecting you with the resources, people, and products you need. Designed to be functional, beautiful, and affordable, Home Styles furniture is ready-to-assemble and … Originally founded as the Grau-Curtis Company their first factory was set up in 1893. I'm Powell Slaughter, senior editor at Furniture/Today. var googletag2 = googletag || {}; In April 2018 I took over the upholstery category, with responsibility for coverage of the fabric and leather stationary and motion upholstery, recliners and massage chair categories. Flexsteel Home Styles is a subsidiary of Flexsteel Industries, offering the highest quality furniture for residential, recreational, and contract needs. Use of this website is subject to its Terms of Use | Privacy Policy | Your California Privacy Rights/Privacy Policy | Do Not Sell My Info/Cookie Policy. I returned to the publication in January 2015 after nine years of writing about furniture retail strategies and best practices at a monthly magazine focusing on home furnishings retail operations. ©2020 Flexsteel Industries, Inc. Flexsteel Home Styles is a subsidiary of Flexsteel Industries, offering the highest quality furniture for residential, recreational, and contract needs. Flexsteel Home Styles is a subsidiary of Flexsteel Industries, offering the highest quality furniture for residential, recreational, and contract needs. See All FAQs From classic to contemporary, we’ve got something for you and our pieces are built to last. Flexsteel Regency Style Wide Seat Pair Fauteuil Lounge Chairs. Be the first to know about new product and trends. googletag2.cmd.push(function() { homestyles® by Flexsteel® Nuovo Leather Power Motion Reclining Console Love SeatAll top grain leather, in corrected, semi-aniline dyed, slate gray finish, with a protective top coat. DUBUQUE, Iowa--(BUSINESS WIRE)--Oct. 26, 2020-- Flexsteel Industries, Inc. (NASDAQ:FLXS) (“Flexsteel” or the “Company”), one of the largest manufacturers, importers and online marketers of furniture … “The fact of the matter is our Homestyles brand has quietly been delivering double-digit year-over-year growth for several years running.”. The full … Flexsteel furniture are a real American success story with over a century in the furniture industry. In addition I was a buyer for a large furniture retailer from 1977 - 1984. Features full … A wide range of furniture designed by Homestyles with a Free Delivery and Best Price Guarantee. Shop online or call ☎ 866-456-8823! The perfect blend of style and function for your home, business and recreation needs. 385 Bell St Dubuque, IA 52001. In October, the company will devote an entire wall of its High Point Market showroom to explaining the Homestyles concept to retailers, many of whom are searching for a way to compete with pure-play online e-commerce sites. “The key to this is not just content, but also making it rich content, and we’re making digital content for our products available across a multitude of platforms,” Hernandez noted. ©2020 Flexsteel Industries, Inc. }); var googletag2 = googletag || {}; Homestyles has been around a while, but with the pandemic putting a spotlight on home furnishings e-commerce, the program will take a similar higher profile at Flexsteel. “Some people think our drive towards e-commerce, like so many others’, was sparked by the business crisis the world felt when the COVID-19 pandemic set in earlier this year,” President and CEO Jerry Dittmer said. Good content is critical to selling online, and as a turnkey program Homestyles places great emphasis helping retailers tell its story on screens. googletag2.pubads().enableSingleRequest(); Features full power recline … Flexsteel Home Styles is a subsidiary of Flexsteel Industries, offering the highest quality furniture for residential, recreational, and contract needs. googletag2.defineSlot("/13051489/furnituretoday", [1, 1], "div-gpt-ad-9997770808178-1").addService(googletag.pubads()).setTargeting("SCmodule",181962); Unlike eight-way hand-tied springs, it never needs retying or replacing to keep you from getting that sinking feeling in your seat. We design and manufacture our own products, so we sought out the most experienced local craftsmen and women to work with us. “Flexsteel has established a team solely dedicated to helping retailers put this program in place. Specialized furniture designed for commercial environments. “Flexsteel now is not only a home furnishings company, it’s a home furnishings and content company.”. Flexsteel offers quality furniture, built to last. }); Sign up to get exclusive industry information delivered directly to your inbox. See more ideas about Home styles, Flexsteel, Furniture. Follow us Find us on Facebook Find us on Twitter Find us on Pinterest Find us on Instagram The full-line manufacturer and importer is targeting the whole home program at brick-and-mortar customers seeking to expand or establish their own online presence. Features full … Really.Versatile comfort. DUBUQUE, Iowa – With online furniture sales coming to the fore during the COVID-19 era, Flexsteel Inds. All shipped directly to you.Go. has aggressive growth plans for its Homestyles e-commerce platform. “Retailers are understanding how easily they can build an e-commerce capability with a manufacturer they already know and trust.”. Not only does it offer lifetime-guaranteed durability, but it’s built to last even longer. Flexsteel also is capitalizing on the e-commerce boom in home furnishings. © 2020 BridgeTower Media. Flexsteel is proud to offer a convenient alternative through our sister company, Home Styles. It transformed into Northome Furniture … Upon my return to F/T, I developed coverage of the logistical and service aspects of the furniture industry as well as following the occasional, home office and home entertainment categories. home styles by Flex steel Nuova Leather Power Motion Recliner All top grain leather, in corrected, semi-aniline dyed, slate gray finish, with a protective top coat. Heavy on flat-pack case goods, around 10 % of the line comprises soft seating Listen Like Before. Double-Digit year-over-year growth for several years running. ” see it and everything else home.., we’ve got something for you Homestyles with a manufacturer they already know and trust. ” furniture the! 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